Payday & weekend promotions
Schedule offers for month-end and weekends, when customers are ready to buy.
SMS marketing for retail
SMS marketing for shops, pharmacies and supermarkets
Turn your customer list into repeat sales. Payday promotions, flash sales and birthday offers arrive on the phone your customers carry everywhere.
Payday promotions
Birthday discounts
Personalised offers
From $0.02/SMS
What you can send with SMSPoP
Flash sales
Clear slow stock fast with a time-limited offer that reaches everyone at once.
New stock alerts
Tell regulars when their favourite products or new ranges arrive.
Birthday discounts
An automatic birthday SMS with a discount code brings customers back on their day.
Loyalty & VIP offers
Reward your best customers with offers only for your VIP group.
New branch openings
Announce a new store to customers in that town or suburb.
How it works
Collect customer numbers (with their consent) at the till or through a loyalty form and import them into the Client List with columns such as branch or customer type. Send to everyone or one group, add {first_name} to personalise, and schedule campaigns for payday weekends.
- Econet (077/078/079) and NetOne (071/072) in one send
- Your own sender ID, up to 11 characters
- Delivery report for every number
- Pay with EcoCash, credits valid for one year
Example messages
FRESHMART
Hi Rudo, PAYDAY SPECIAL: 15% off all groceries this Fri-Sun at FreshMart Avondale. Show this SMS at the till.
109 characters · 1 SMS
FRESHMART
Happy birthday Rudo! Enjoy $5 off any purchase over $30 this week. Code: BDAY5. FreshMart
89 characters · 1 SMS
Frequently asked questions
Does SMS marketing work for shops in Zimbabwe?
Yes. SMS reaches customers on any phone without data and is read within minutes, which suits time-limited offers such as payday or weekend promotions.
Can I personalise promotions with the customer's name?
Yes. Use tags like {first_name} and any custom column in your Client List. Each customer receives their own version of the message.
Do I need customers' permission to send promotions?
Yes. Only message customers who agreed to receive SMS from you, and include a simple way to opt out. It protects your sender ID and keeps your results high.
How much does a promotional SMS cost?
From $0.02 per SMS. A 2,000-customer promotion of one single-part SMS is about $40 at the $0.02 rate.
Bulk SMS for other organisations
Start sending SMS across Zimbabwe today
No setup fees and no monthly subscription. From $0.02 per SMS, paid with EcoCash. Credits are valid for one year.
Questions? Call +263 71 423 9734 or contact our team.